Being Green | Sustainability - The Tundra, Watson & Wolfe

Does being green mean giving up everything?

Does being green mean I have to give up everything?


Answer: Of course not.


What does being green mean anyway? We all have different interpretations of what different things mean and we all lead very different lives. So, for some it might be easy to recycle or to buy organic cotton, or to shop plastic free, or use less energy. But what if you don’t want to change your weekly rituals?


Well, in part, that’s the problem. As humans we find comfort in the rituals of our day; buying the same things, buying from the same brands and shopping at the same supermarket. It’s quicker, easier and most of us can do it on auto-pilot. After all, we have more important things to do. But do we?


Over the last 12 months there has been a huge amount of press and social media with images and videos which shows first hand what over consumption is doing to our planet. Conservation efforts are under way and there are a growing number of brands supporting the work of others to bring about change.


But what if we were all actively moving towards the same goal?


This doesn’t mean you have to change everything. Perhaps you could choose an organic cotton, hemp or Tencel t-shirt; organic cotton uses far less water and pesticides to produce and Tencel is the most environmentally friendly material currently available. What about buying a reusable coffee cup? Reusing means nothing has to be recycled and energy and resources are saved. You could choose to buy your clothes second hand, or extend the life of the clothes you have already by repairing them.


Organic Cotton, Sustainable Fashion | Watson & Wolfe

Organic cotton pollutes our waterways 98% less than conventional cotton and requires far less water to grow.


The same is true with Leather. Leather has been a material of choice for consumers for hundreds of years, but, industrial farming has become a global concern. Textile development has made huge progress in recent years, and now textile companies are producing low impact materials that mimic leather, removing the need for animal agriculture.


At Watson & Wolfe we have worked hard to produce a low impact, more sustainable product which not only bridges the gap between ‘non-leather’ options and ‘leather’ options, but one which can compete as a product in it’s own right.


Take a look for yourself. Swap out your wallet or give sustainable, non-leather wallets and card cases as gifts this year. By doing so, perhaps you will inspire others to ‘be the change’.


Whatever small ‘green’ choices you make, you should find comfort in knowing you are helping to leave a healthier planet for the children and grandchildren of this generation. It may not feel very natural at first, but being ‘green’ is the future and would be great to have you board.

Watson & Wolfe
Helen Farr-Leander
[email protected]